Nærum business and knowledge city is an area that binds all Nærum together, enhances and enlarges the city center, thus making the city more attractive as a residence. The result is that Nærum business area will become Nærum business and knowledge city. The close urban environment is the connection between the company’s equity and the city and region, where the company is located. A stimulating urban environment not only gives the company a positive, public profile, but also a number of everyday posibilities like meetings outside in the summer months, stimulating walk-and-talks, networking with other companies – and with institutions and educational and research environments. Finally, stimulating urban environments have a positive economic impact on property values.